IR Chrome Music Video: When Earth Took a Breath
Wardrobe Choices for Infrared Separation
California Locations and Infrared Color Results
Thesis statement:
Infrared photography, whether it’s on film or digital, has always been a very niche part of
photography. We saw that during the 20th Century black and white infrared film was creatively
used to create a day for night effect. We also spoke about the Aerochrome Film by Kodak which
was pretty popular with filmmakers and photographers. However, Infrared never became a
popular trend. It was probably too experimental and too difficult to access.
With digital cameras, infrared feels more accessible and it is my hope that more people will
understand its potential and in a near future, will consider it to be a tool that they can use,
experiment and play with; just like they would with any other tool that is available to them. Being
able to control color that way, sometimes without the need for heavy post processing, on set is key
to me.
I spent months trying to shoot a music video in the most cinematic way possible using a modified
camera and a very specific filter (Kolari’s own IR Chrome). Even though the technology used and the concept itself was quite
experimental, the finish video doesn’t feel experimental or weird. I feel I managed to apply this
experimental technology into a story that feels stronger because of it. As with any piece of art, what
matters is what the audience feels, not what they understand (even though your understanding of
something does influence your emotions). I remember showing the finished music video to my
sound designer in a random classroom, and afterward, a random student who was sitting behind
IR Chrome Music Video FAQs
What Music Video Was Shot With IR Chrome?
The article covers “When Earth Took a Breath” by Ora the Molecule, shot by Lambert Grand using Kolari’s IR Chrome filter. The goal was to create an ambitious infrared music video that felt grounded and cinematic rather than gimmicky.
Why Did Lambert Grand Use IR Chrome For The Music Video?
Lambert Grand wanted an Aerochrome-inspired look while still serving the story. He explains that the infrared effect needed to feel clean, motivated, and emotionally connected to the video rather than used only because it looked cool.
What Were The Biggest Challenges Of Shooting Infrared Video?
The main challenges were limited flexibility in post-production, hotspots, skin tone control, clothing control, and finding good IRND filters. The article notes that early testing helped reduce these risks before production.
How Did Wardrobe Help The IR Chrome Look?
Wardrobe was used to separate the characters from the infrared environment. Lambert Grand dressed the leads in white and yellow so they would not blend into the strong IR Chrome colors around them.
What Lenses And Locations Were Used In The IR Chrome Music Video?
The shoot used Atlas Anamorphic lenses, an Angenieux 56–152 Optimo, and Soviet Lomo anamorphics for reshoots. Locations included UCLA interiors, the LA River, Sepulveda Dam, Malibu Creek State Park, and other California locations.
